SPERRY CELEBRATES CLASSIC SNEAKER HERITAGE WITH LATEST COLLECTION

Photography by ALVIN MARITAN


Iconic American brand Sperry has been making original boat shoes and sea-based sneakers with the US Navy’s seal of approval since 1935, creating style classics rooted in function.

THE WORLD’S FIRST SEA-BASED SNEAKER
In 1935, founder Paul Sperry created CVO or Canvas Vulcanized Oxford, the world’s first sea-based sneaker chosen as the official Deck Shoe of the Navy’s Amphibian Corps. The sneaker was selected for its sure-footedness which is essential to officers and crew.
The shoe features Paul Sperry’s signature Razor-Siping™—a patent he developed after watching his cocker spaniel Prince’s amazing ability to run and maintain traction on a slippery ice surface one winter’s day in Connecticut. Turning over Prince’s paw, he observed hundreds of tiny cracks and cuts going in all directions, these wave-like grooves became the inspiration for Sperry’s patent Razor-Siping™ which is a key feature in the original CVO.
In 1996, the CVO was re-engineered and evolved into the Striper CVO featuring enhanced cushioning footbed and a padded collar along with the addition of a gore closure to give the option of wearing it as a lace-up or a slip-on.

THE CLASSIC SNEAKERS FOR ALL ADVENTURES
For 2016, the brand introduces its latest lineup—a collection born with Sperry’s sneaker heritage. The line includes the men’s and women’s Bahama 2-Eye, Striper CVO in washable nubuck leather, and the women’s Seacoast.

PAUL SPERRY COLLECTION – THE ORIGINAL. REINVENTED.
Sperry is paying homage to its founder with a new footwear line

In 1935, Sperry invented the boat shoe. For 2016, it is reinventing the sneaker by marrying the best of the Sperry brand with a modern and fresh look in its new footwear line – the Paul Sperry collection.

Sperry has epitomized sea-based adventure since its founder and original intrepid, Paul Sperry, created the world’s first boat shoe. Inspired by Paul’s inventive spirit, Sperry unveils its newest offering, the Paul Sperry collection. “By breaking waves and tradition, a redesigned Sperry for the modern intrepid was created; colorful, fashionable, and functional, the new collection is an athletic marriage of our past and future,” said Rick Blackshaw, President of Sperry. “This updated version of the iconic boat shoe features a sporty, lightweight design meant for adventures on and off the boat.” Built for performance on the sea, these sneakers inspire an active and creative lifestyle for the fearless spirit.

SINK YOUR TEETH INTO THESE JAWS-INSPIRED SNEAKERS FROM SPERRY
JAWS COLLECTION
Get a big bite of adventure with a pair of Jaws-themed Sperry footwear. Paying homage to the iconic 70s blockbuster, the maker of the world’s first boat shoe is out with the limited edition Jaws Collection featuring the Jaws poster, bloody logo, lace holes reminiscent of life preservers, and other nods to the movie which can be seen on the sides, heels, and toe panels of select Sperry silhouettes. The shoes come in men’s, women’s, and unisex styles and in custom Jaws boxes.

BUILDING TOOLS FOR ADVENTURE SINCE 1935
Sperry, the makers of the world’s first boat shoe, continues to evolve through the years by creating footwear fit for adventure-seekers and by inspiring individuals to start their own on- and off-boat journeys. Sperry, with 80 years of rich heritage to show for, believes the best stories are written with your feet.
The making of an iconic brand
In 1935, Paul Sperry—an intrepid explorer and avid sailor who has a passion for adventure—founded Sperry. It was a simple invention born out of necessity—a need to maintain traction on a slippery boat deck. He wanted a solution to ensure he remains sure-footed throughout his sea-based adventures.
The answer came to him one cold Connecticut day after observing how his best friend and dog Prince manage to dart across ice without slipping. He decided to carve out grooves into the bottom of a rubber sole similar to the hundreds of small cracks and lines he found on Prince’s paw. This was the birth of Sperry’s original sole that features the signature Razor-Siping™ or wave siping that give excellent traction on wet surfaces.
The patent he developed also won the hearts of sailors. In fact, Sperry became the official U.S. Navy shoe during the Second World War.
Inspiring new odysseys
With years of making sure intrepid explorers are well equipped with boat shoes fit for on- and off-boat adventures, Sperry continues to reinvent itself as seen in the brand’s new collections: Paul Sperry and the limited edition Sperry X Jaws. The Paul Sperry collection marries the best of the brand with a modern and fresh look, while the Sperry X Jaws collection pays homage to the iconic 70s blockbuster. These new lines from the brand further highlight Sperry’s passion to build tools for life’s adventures.
From Paul Sperry and one man’s inventive spirit in 1935 to today, Sperry continues to inspire those adventurous souls who strive for lives fully lived. Sperry equips all those who believe the best stories are written with your feet. So go out there and treat each day as an odyssey.

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Sperry stores are located at Bonifacio High Street, Glorietta 3, TriNoMa, UP Town Center, SM Fairview, SM North EDSA – The Block, SM Aura Premier, SM Mall of Asia, SM Southmall, Robinsons Place Manila, Ayala Center Cebu, SM Northwing Cebu, SM Seaside Cebu, SM Iloilo, SM Bacolod, SM Lanang – Davao, Centrio Mall – CDO, select department stores, and online at http://www.sperry.com.ph

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